Spread the Word | 2021-2022 Statewide Virtual Career Fairs for Educators
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Promoting the Statewide Virtual Job Fairs for Educators
In this promotion kit, you will find sharable content aimed at encouraging event attendance, including sample posts that you can use on Facebook, Twitter, Instagram, or LinkedIn, as well as graphics you can use to accompany your posts.
How to Use this Toolkit
See our social media post templates below; feel free to edit for the event you are participating in and as needed to fit your brand’s voice. Use the language and links on this page and reach out directly to your employment network to let them know that your district will be meeting candidates at the virtual job fair: message college and university partners, workforce development professionals, and your leadership.
Find EducateMN on social media: LinkedIn, Facebook, Twitter.
Don’t forget to link the event in your posts! Linking to https://mnschooljobs.org/job-fair helps amplify your effort!
Tell your non-selected applicants and non-renewed probationary staff about the Virtual Job Fairs for Educators.
Provide a “softer no” message to your non-selected applicants by referring to the EducateMN Virtual Job Fairs for Educators. Send a one-time email to your existing applicants, then consider updating the email template that you use for ongoing “rejection notices.” More districts will be joining the event, making it an increasingly valuable resource for job seekers.
Email Template for Non-Selected Applicant
A professional notice to applicants that they have not been selected requires a bit of consideration. Primary among them is the experience that they have had in interacting with your school and where they may be in the selection process. The form a rejection notice takes depends on whether or not the applicant is an internal candidate, is qualified, has been interviewed, or has some other relationship with the school.
When sending a message to your applicants, be sure to:
- Exclude your current and new employees (likely your “internal applicants”).
- Include applicants to licensed teaching and administrator positions.
- Include the link https://mnschooljobs.org/job-fair/
One of the kindest and low-cost acts you can offer a job seeker is certainty in the form of a status update, especially in times of crisis. Let them know that they are not your top choice right now and give them the benefit of proceeding in their job hunt with your support. Adapt the following template depending on your specific situation.
Subject: Regarding your application with <district name>Content:
Dear <applicant first name>,
We received many applications from people with strong backgrounds in this field and making a decision on the best match was a difficult process. I am sorry to inform you that you have not been selected to move forward in our hiring process.
I appreciate the time and energy that go into submitting a resume, cover letter, and application. Thank you for investing the time to apply to <school name>. I encourage you to keep informed of other opportunities with us.
Working with learners is a calling. All of us at <school name> wish you success in your job search and in your future endeavors. One resource that you might find helpful is mnschooljobs.org, and their upcoming Virtual Job Fairs for Educators. There is no cost to participate and you’ll have the opportunity to connect with dozens of other districts.
You can find more information at https://mnschooljobs.org/job-fair/
Regards,
<hiring contact name>
Email Template for Teacher Preparation Provider partners
This is a great opportunity to highlight the value you provide as an employer to those colleges and universities that you hire from the most. Strengthening your relationship with these key providers in the labor force will build trust and goodwill for the future.
Following is a fairly formal introduction that involves some key measures for teacher preparation providers. Your message need not be so formal, and if you don’t have easy access to the number of hires or student-teacher placements for a given provider, you may prefer a different tone. This is just an example of getting your wheels turning.
Subject: <district name> is recruting educators at the EducateMN Statewide Virtual Job Fair for EducartorsContent:
Dear <partner contact first name>,
Each spring and summer, <district name> meets dozens of new graduates and alumni from <partner org name> as applicants for employment. <district name> also hosts <partner org name> students for field experience and student teaching opportunities that are so important for the development of professional educators.
We continue to actively hire for the current and next school year, and so are other public schools in Minnesota. To help in this effort, we’re participating in the EducateMN Statewide Virtual Job Fair for Educators with other K-12 districts and charter schools. We would love to have your support in getting the word out to <contact org name>’s education graduates.
Regards,
<district hiring contact name>
Sample LinkedIn/Facebook Post:
Join us along with other Minnesota K-12 employers for the Statewide Educator Virtual Job Fair. Our recruiters and school administrators will be online between 3 pm and 7 pm CT. This free event is open to licensed teachers certified in all grade levels and subject areas, school support personnel (counselors, nurses, psychologists, social workers, speech and language pathologists), administrators, paraprofessionals, and substitute teachers. Learn more and sign up to attend: https://mnschooljobs.org/job-fair
Sample Tweet:
On 3/29/22, @mneducatorjobs hosts a Virtual Job Fair for all current and aspiring Minnesota educators. We will be there! Connect with our principals online between 3 and 7p CT. https://mnschooljobs.org/job-fair
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